Lakme Absolute Lip Pout Masaba Lips Collection

When a hotshot fashion designer and a top notch skin care and cosmetics brand come together, expect something well and truly wonderful.

So, when Masaba Gupta and Lakme collaborated for the latter’s classic Lip Pouts collection — Lakme Absolute Lip Pout Matte Masaba Lips —  the result was spectacular.

The Lip Pouts collection includes 10 matte lipsticks in Masaba’s signature candy prints and a mix of bright and nude colors. The lipsticks are priced at Rs 750.

The collection is inspired by candies — a smoky red, a bright orange, nudes and browns, a pretty pink, a lovely plum, among others.

While Masaba’s previous beauty collaborations have involved her working mainly on the packaging, she believes this is the first line she can truly call her own. Incidentally, Masaba and Lakme worked on the shades and the names for over year, creating digital films and testing the final products.

Purnima Lamba, head of innovation, Lakmé India, is all praise for Masaba Gupta. She points out that Masaba was part of the creative team right from the beginning. In fact, Masaba was featured in the digital campaign as well. It was the first time that a designer featured as a model for Lakmé.

Here’s the complete list of the lipsticks:

Lakme Absolute Lip Pout Matte Masaba Lips – Cherry Bite

Lakme Absolute Lip Pout Matte Masaba Lips – Cotton Candy

Lakme Absolute Lip Pout Matte Masaba Lips – Hot Bubble Pink

Lakme Absolute Lip Pout Matte Masaba Lips – Hot Chocolate

Lakme Absolute Lip Pout Matte Masaba Lips – Hot Pink Queen

Lakme Absolute Lip Pout Matte Masaba Lips – Orange Candy

Lakme Absolute Lip Pout Matte Masaba Lips – Roll a Cola

Lakme Absolute Lip Pout Matte Masaba Lips – Smoky Red

Lakme Absolute Lip Pout Matte Masaba Lips – Sugar n Spice

Lakme Absolute Lip Pout Matte Masaba Lips – Caramel Toffee

 

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