Iron Man Milind Soman is all set to Woo all the ladies at the Mumbai Pinkathon 2015

Woo, India’s No 1 Matchmaking App is The Official Matchmaking Partner of Pinkathon, an event to encourage women’s health and fitness. Pinkathon is a movement for change where women come together to empower themselves and embrace good health. The Pinkathon ambassador, Milind Soman is now on Woo. Woo is conducting a contest across its social media handles where the winners will get a chance to meet the Iron Man Milind Soman and click selfies with their favourite star. The marathon will take place in Mumbai on 13th December, 2015. Running is a great stress buster and it gives people peace of mind. It brings a fresh dose of self-belief and positivity. Woo partnered with Pinkathon as Woo as a brand has always kept its users in priority. It gives the users an opportunity to meet like-minded people as encourages them to take the most important decision of their life themselves. Fitness does play an important role as it is practically a hygiene consideration for people, especially in urban India, where people are quite health conscious. That said, it takes many other things for 2 people to click, like common interests and intellectual and attitudinal compatibility. “We are very excited to be the official Matchmaking partner of Pinkathon. Our users are all single professionals in urban cities. The emphasis they give to staying fit is phenomenal. In fact, fitness-based tags are among the most popular ones used in profiles on Woo. People are using the app to actively to look for someone who loves running or a playing a particular sport that they like” said Mr. Sumesh Menon, Co-Founder and CEO, Woo. Actor Milind Soman also says, “Pinkathon is the beginning of a movement carried forward by a growing community of empowered women across the country, who share a belief that change begins within you. Whether in life or on a run, you can run farther when you run with someone special so take your first step in finding your partner at Woo. ” “Females make up 40% of our user base and a lot of our marketing initiatives are centred around them. We are giving away free registration to all our female users who wants to run the marathon” added Mr. Menon About Woo: Woo is India’s #1 matchmaking app, puts the users’ hopes and concerns regarding finding love at the centre of its concept. It has innovated constantly to put the user in the driver’s seat when it comes to finding love, whether it is through control on their personal details, their visibility on the app, or even the potential matches users see. Since its incubation by U2opia Mobile in July 2014, the app has been lauded for it’s women-centric approach and the sting out of the arduous road to meeting someone special, especially in a country like India. It provides a platform of like-minded urban singles, who don’t subscribe to the idea of ‘birth specifications’ like weight, caste or community being the basis of a partner search. Woo uses technical screening, curation as well as strong emphasis on community feedback to ensure thrill-seekers, married folks or any mischief-makers are kept out of the community. Woo has recently received Series A funding from Matrix Partners and Omidyar Network as well as U2opia Mobile. Please find enclosed the links of platforms to download the app: Android: iOS:

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